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Razzamataz Theatre Schools Case Study
Many people have have found a rewarding long term career through franchising with Razzamataz Theatre Schools. A big part of the continued enthusiasm of the longest standing franchisees is due to the opportunities that Razzamataz offers.
Franchise Information
  • BFA Membership StatusAssociate
  • UK Years Established18 years
  • Current UK Coverage30%
  • Franchisee Support Staff10
  • Personal Investment Req.£6,000
  • Total Startup Cost£11,994
  • Home-based business locationYes
  • Business to consumer servicesYes
  • Franchisee operates individuallyYes
Next Steps

Long Term Career Option with a Razzamataz Theatre Schools Franchise

Changing your career can seem like a daunting prospect but if you consider a franchise, the path may be a lot smoother than you imagine.

A theatre school franchise, with almost 50 schools throughout the UK, has many people on their second or third career as Principals. Through franchising, they have found a rewarding long-term business and continue to grow their own schools and offer many opportunities for their students.

Razzamataz Theate Schools - Pam DixonRazzamataz Theatre Schools offers an alternative career path for those people without a performing arts background too as Pam Dixon, Principal of Razzamataz Dumfries demonstrates.

Pam was a hairdresser for years and ended her hairdressing life by being a receptionist in a busy hair salon.

"It was 10 years ago that I left and for anyone thinking that it is too late to change their careers I would say step out of your comfort zone and just do it.  I never thought I would be able to and it's the best thing I have done and wished I'd done it years ago!"

Pam bought a Razzamataz in 2007 and has continued to enjoy watching the progress of the children who attend.

"I love seeing the children gain confidence and it’s so lovely to see the ones that are now Seniors that were little Minis when I started.  Being part of the Razzamataz network really feels like being part of a family because we all support each other so much. This role has given me the confidence that I never thought was possible and I continue to love what I do."

Razzamataz Theate Schools - Hayley LimpkinMaking the jump from a high-flying corporate career to running a franchise was something that Hayley Limpkin thought long and hard about.

"I first enquired about buying a franchise nine years ago and opened my first school just over seven and a half years ago."

Since her launch, Hayley and her team have gone on to achieve incredible success. Razzamataz Medway now has more than 500 students and its continued expansion has meant that Hayley has formed a partnership with her deputy to become joint Principals so they can continue the school’s impressive growth.

"It’s really important for us to keep things fresh, relevant and on trend.  We love to ensure we are providing relevant training, whether students what to pursue this as a career or not. We have a commitment to giving them the correct insight into the world of performing arts so that they can make this decision accurately. Our students deserve the best time with us and to be part of something they feel is really special. We are always thinking of how we can grow, further enhance or take our school to the next level. What underpins all of this is having the right team who also have a view on how we can continue to move forward. We are passionate about working with the right people."

A big part of the continued enthusiasm of the longest standing franchisees is due to the opportunities Razzamataz offers. During the annual Conference and the northern and southern regional meetings, franchisees discuss new plans and exchange ideas.

Denise Hutton-Gosney, MD and Founder of Razzamataz, explains:
"As well as bringing in guest speakers, we like to use the face to face meetings to give our franchisees the opportunity to get their own ideas across.  We have a wealth of talent, ideas and amazing contacts within our network so it makes sense to utilise them as much as possible."

Razzamataz has a special offer of just £7,995 (£2,000 saving) to launch a Razzamataz theatre school.

To find out more about becoming part of the Razzamataz network of Principals just click below

Razzamataz Theatre Schools Provides Careers for Retired PerformersRazzamataz Theatre Schools Provides Careers for Retired Performers

Razzamataz Theatre Schools franchise, with almost 50 schools throughout the UK, has many retired performers as Principals.

Business Success Through Buying a Razzamataz Re-sale FranchiseBusiness Success Through Buying a Razzamataz Re-sale Franchise

Nick Furlong and Gemma Hextall bought Razzamataz Sutton Coldfield in June 2015.

Jessica Chandler Smith Opened Razzamataz Brentwood in September 2017Jessica Chandler Smith Opened Razzamataz Brentwood in September 2017

Jessica Chandler Smith has seen her Razzamataz franchise in Brentwood achieve huge success in just a few short weeks.

Former Student Turns EntrepreneurFormer Student Turns Entrepreneur

Lauren Kirkbride joined Razzamataz Theatre Schools as a student and now runs her own franchise.

Razzamataz Franchise Expands With New RecruitsRazzamataz Franchise Expands With New Recruits

The new Principals at Razzamataz are all set for their September openings after completing a week long extensive training session.

Razzamataz Theatre Schools Franchise Provides LongevityRazzamataz Theatre Schools Franchise Provides Longevity

Michael French launched Razzamataz Barnet in April 2012 and has recently renewed his franchise agreement for a further five years.

Career Change Leads Debbi Ledwith To Become Razzamataz Theatre School OwnerCareer Change Leads Debbi Ledwith To Become Razzamataz Theatre School Owner

Debbi Ledwith, Principal of Razzamataz Newbury, launched her school to allow her to spend more time with her three children.

Age is no barrier to Razzamataz franchise business growthAge is no barrier to Razzamataz franchise business growth

Proving that age is really just a number, Pam Dixon, has run her Razzamataz Theatre Schools franchise since 2008.

Franchising is a long-term career option for Charlotte YoungFranchising is a long-term career option for Charlotte Young

Charlotte Young, the Principal of Razzamataz West Cumbria first became a franchisee in October 2006.

New Razzamataz Theatre Schools in London and the North East set to openNew Razzamataz Theatre Schools in London and the North East set to open

The Razzamataz Theatre Schools network continues to grow with the launch of two new London schools as well as a school in the North East.

The benefits of buying a re-sale Razzamataz franchiseThe benefits of buying a re-sale Razzamataz franchise

At Razzamataz's recent training week, three new franchisees who have bought franchise re-sales, joined the franchisees who are launching in new territories.

Teachers use their skills to launch Razzamataz businessesTeachers use their skills to launch Razzamataz businesses

Razzamataz have a number of franchisees who are either former teachers or combining part-time teaching with being a Razzamataz franchisee.

What Our Franchisees Say

The support and training we get means that we can get help on any aspect of our business. It has also been a fantastic and rewarding way of working, allowing me to continue to be there for the family while running my own business.Lisa Roberts, Razzamataz Rickmansworth


I don’t have a business background so after deciding to retire from professionally performing it was the memories of Razzamataz on Dragons’ Den that set the wheels in motion. I was really inspired by the brand and the business model and because it is a franchise business we receive a lot of help and support from Head Office as well as on-going training so I can make Razzamataz Barnet the success that I believe it can be. In the last 12 months, I have doubled my student numbers in a very competitive market and I have now clear plans on how I would like my business to progress this year.Michael French, Razzamataz Barnet


Buying into a franchise is an excellent way to begin running your own business. You have all the benefits of working for yourself but the added support and proven success of a well established and recognised brand. For a person new to business, it is ideal.Helen Green, Razzamataz Sheffield


Why Choose Us

TWO franchises for the price of ONE!

One of Dragons Den most successful investments!

Affordable part time performing arts lessons

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