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Razzamataz Theatre Schools Case Study
Introducing Michael French from Razzamataz Barnet.
Michael French, Razzamataz Barnet, hit break-even point after just one term in the incredibly competitive city of London in May 2012.
Franchise Information
  • BFA Membership StatusAssociate
  • UK Years Established18 years
  • Current UK Coverage30%
  • Franchisee Support Staff10
  • Personal Investment Req.£6,000
  • Total Startup Cost£11,994
  • Home-based business locationYes
  • Business to consumer servicesYes
  • Franchisee operates individuallyYes
Next Steps

Introducing Michael French from Razzamataz Barnet

Michael French hit break-even point after just one term in the incredibly competitive city of London in May 2012.

Razzamataz Barnet - Michael FrenchMichael has been a successful performer in many West End shows and has danced with the likes of Elton John, George Michael, Geri Halliwell and Michael Buble.

Q. What do you think are the main reasons for your success?

I believe breaking even during the beginning of my second term has come through following the Razzamataz franchise method. We had a very thorough training back in January 2012. Without this vital process I wouldn't have been heading in the right direction. That along with my passion for performing arts has definitely helped. I have a great team of teachers, which helps towards the pupil's enjoyment of the classes, which it turn leads them to recommend Razz to friends and class mates.

Q. What advice can you offer other would-be franchisees?

You must follow the methods and ideas of that brand. That is the whole point of becoming a franchisee. The knowledge and the tried and tested methods are the reasons for joining a franchise network.

Q. What has been the biggest lesson you have learnt?

If you think you can take work easy then business is not for you. You have to be prepared to go over and above what you think is the right amount of work. Also the office phone is always open. I have had people call me at 8am on a Sunday morning before!!!

Q. How should new franchisees approach launch day?

Follow your marketing plan and make even more time available than you think is required. Things will pop up that you will not expect. Plan everything to the finest detail and be prepared for the unexpected.

Q. What are your plans for the future?

We have our very first summer production to plan for next year. This shall take a lot of planning and the execution with be a massive learning curve for myself and my team. Otherwise I plan to end the school year with a full school. From there I shall be looking into opening my second school.

Q. London is an incredibly tough market with lots of competition, what practical steps have you taken to reach break even point?

Opening in London has been tough. I could reel off a list of competitors within a stone’s throw away from my school! I think believing in yourself, the brand and your team pays dividends when in such a hostile environment. We have attended three local fetes so far and we have an exciting Christmas fete to attend later in the year. Keeping the brand current and in the public's mind have definitely helped us. We actually attended a festival in August where all of our competition had stalls around us. Instead of being boring and just having a stand and bombarding people with information, we were offering free glitter tattoos! This really did bring in the public and capture their imagination of what a young, fresh and funky brand we are.

If you would like to find out more about Razzamataz Theatre Schools then don't delay and click below to request your FREE franchise information pack

Long Term Career Option with a Razzamataz Theatre Schools FranchiseLong Term Career Option with a Razzamataz Theatre Schools Franchise

Many people have have found a rewarding long term career through franchising with Razzamataz Theatre Schools.

Razzamataz Theatre Schools Provides Careers for Retired PerformersRazzamataz Theatre Schools Provides Careers for Retired Performers

Razzamataz Theatre Schools franchise, with almost 50 schools throughout the UK, has many retired performers as Principals.

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Jessica Chandler Smith Opened Razzamataz Brentwood in September 2017Jessica Chandler Smith Opened Razzamataz Brentwood in September 2017

Jessica Chandler Smith has seen her Razzamataz franchise in Brentwood achieve huge success in just a few short weeks.

Former Student Turns EntrepreneurFormer Student Turns Entrepreneur

Lauren Kirkbride joined Razzamataz Theatre Schools as a student and now runs her own franchise.

Razzamataz Franchise Expands With New RecruitsRazzamataz Franchise Expands With New Recruits

The new Principals at Razzamataz are all set for their September openings after completing a week long extensive training session.

Razzamataz Theatre Schools Franchise Provides LongevityRazzamataz Theatre Schools Franchise Provides Longevity

Michael French launched Razzamataz Barnet in April 2012 and has recently renewed his franchise agreement for a further five years.

Career Change Leads Debbi Ledwith To Become Razzamataz Theatre School OwnerCareer Change Leads Debbi Ledwith To Become Razzamataz Theatre School Owner

Debbi Ledwith, Principal of Razzamataz Newbury, launched her school to allow her to spend more time with her three children.

Age is no barrier to Razzamataz franchise business growthAge is no barrier to Razzamataz franchise business growth

Proving that age is really just a number, Pam Dixon, has run her Razzamataz Theatre Schools franchise since 2008.

Franchising is a long-term career option for Charlotte YoungFranchising is a long-term career option for Charlotte Young

Charlotte Young, the Principal of Razzamataz West Cumbria first became a franchisee in October 2006.

New Razzamataz Theatre Schools in London and the North East set to openNew Razzamataz Theatre Schools in London and the North East set to open

The Razzamataz Theatre Schools network continues to grow with the launch of two new London schools as well as a school in the North East.

The benefits of buying a re-sale Razzamataz franchiseThe benefits of buying a re-sale Razzamataz franchise

At Razzamataz's recent training week, three new franchisees who have bought franchise re-sales, joined the franchisees who are launching in new territories.

Teachers use their skills to launch Razzamataz businessesTeachers use their skills to launch Razzamataz businesses

Razzamataz have a number of franchisees who are either former teachers or combining part-time teaching with being a Razzamataz franchisee.

What Our Franchisees Say

I specifically wanted to go for a franchise, and in particular Razzamataz because of the support from Head Office and other Principals. This is a network of theatre school owners so you are in business for yourself but not by yourself.Alison Beveridge, Razzamataz Durham.

I don’t have a business background so after deciding to retire from professionally performing it was the memories of Razzamataz on Dragons’ Den that set the wheels in motion. I was really inspired by the brand and the business model and because it is a franchise business we receive a lot of help and support from Head Office as well as on-going training so I can make Razzamataz Barnet the success that I believe it can be. In the last 12 months, I have doubled my student numbers in a very competitive market and I have now clear plans on how I would like my business to progress this year.Michael French, Razzamataz Barnet

It was 10 years ago that I left hairdressing and for anyone thinking that it is too late to change their careers I would say step out of your comfort zone and just do it. I never thought I would be able to and it’s the best thing I have done and wished I’d done it years ago!Pam Dixon, Razzamataz Dumfries

Why Choose Us

One of Dragons Den most successful investments!

Affordable part time performing arts lessons

TWO franchises for the price of ONE!

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