TotalFranchise UK Franchise Opportunities and Business Opportunities For Sale
The Travel Franchise - Travel Consultancy Franchise Case Study
Far from being fed up with careers that weren’t going to be right for them long-term, Louise and Lee now get immense satisfaction from helping people make great memories.
The Travel Franchise - Travel Consultancy Franchise Case Study
Franchise Information
  • BFA Membership Status-
  • UK Years Established20 years
  • Current UK Coverage40%
  • Franchisee Support Staff50
  • Personal Investment Req.£2,995 approx
  • Total Startup Cost£14,995 approx
  • Home-based business locationYes
  • Business to consumer servicesYes
  • Franchisee operates individuallyYes
Next Steps

How I’ve Used Word-Of-Mouth Marketing To Grow My Travel Agency Franchise

Louise Trowbridge started her Not Just Travel agency with husband Lee after being introduced by an existing franchisee in 2017. 

The Travel Franchise - Travel Agency BusinessAnd it’s that spirit of recommendation that’s helped make her business a success, even though she began part-time and had no prior experience. Previously working in HR and IT respectively, both Louise and Lee were fed up with their careers. 

“Both of us were fed up with the corporate life and the nine to five. I was making people redundant and holding disciplinaries,” explains Louise. “Maybe I didn’t realise it at the time, but I had all these little things from my background that were pushing me towards a career in travel. Now I get to talk about holidays and look at hotels all day!”

Just six weeks after being introduced to the concept, Louise did her initial one week induction training. Her first bookings came soon after, from friends and family. And they still book to this day, five years later, with one friend recently booking an £18,000 multi-centre trip to Japan for next year.

“In the early days it tends to be people that you already know. We've both booked for a lot of ex work colleagues - and it was definitely family and friends in the beginning.”

But that’s just the start. The biggest growth Louise has seen has come through being referred and recommended to others. That isn’t something to take lightly, as it means people are happy to be associated with you and your service.

“We get a lot of referrals, which is amazing,” says Louise. “I think it's the highest compliment that the customer can pay you. That they're happy to put their name to your service when they recommend you to their friends and family.”

Social media amplifies word-of-mouth to people you’ve never met

Social media has also amplified the word-of-mouth effect, with a local Facebook group being the source of a recent massive £85,000 booking for a multi-generational family trip to Thailand, Singapore and then the Maldives.

“I joined some of the local groups on Facebook,” Louise says. “The biggest one that I'm in has about 80,000 women in the area. Everyone asks for advice and tips. And, as time went on, when people were asking for independent travel agent recommendations, my existing customers were mentioning my name. I guess I had a bit of a reputation in the group!”

A good reputation and consistency are key to spreading the word about your business.

Running a great travel business isn’t about getting customers once - it’s about keeping them and having them recommend you to others. That only happens when you love your work, and your customers too.

That’s clearly true for Louise and Lee, and it shows in the reviews and testimonials they get. Rated 5/5 on Trustpilot, one recent reviewer demonstrates how their service is valued.

“I had the responsibility of making a group booking. 18 people, 5 families with a broad age of children. Louise did a great job and has found us… the perfect all-inclusive hotel in a great location. Very happy with the prompt and professional service provided and wouldn’t hesitate in recommending.”

Far from being fed up with careers that weren’t going to be right for them long-term, Louise and Lee now get immense satisfaction from helping people make great memories.

“There were lots of people that didn't travel and now they are travelling again. They haven't been away for two or three years and they're really nervous about it. They really appreciate the support. You feel like you've helped someone to get away and have a good time.” 

Helping people with tailor made itineraries, where they don’t quite know what they want is also hugely enjoyable.

“I feel like that's where we get to add the most value. If you get to know the customer and actually understand what they're looking for, you get to bring that to life for them. Equally it might be that you listen to what they're asking for, and you tell them that it's not actually what they want. It sounds so cheesy, but to go on that journey with them, people are so grateful when they've had a lovely holiday. That’s a lovely feeling.”

To find out more about starting your own Travel Franchise just click below

The Travel Franchise Proves To Be The Perfect Solution For Single Parents And Those After FlexibilityThe Travel Franchise Proves To Be The Perfect Solution For Single Parents And Those After Flexibility

Chris Scoble needed flexibility and the ability to work from home or remotely so he joined The Travel Franchise.

Travel Franchisee ‘Sales’ Into The Sunset By Specialising As A Cruise Expert In His Spare TimeTravel Franchisee ‘Sales’ Into The Sunset By Specialising As A Cruise Expert In His Spare Time

Robert Craig joined The Travel Franchise in 2021 and runs his home-based Not Just Travel agency in Scotland.

A Flexible Franchise For People Who Want To Sell Millions Of Pounds Worth Of Holidays Or Simply Earn A Bit Of Pocket MoneyA Flexible Franchise For People Who Want To Sell Millions Of Pounds Worth Of Holidays Or Simply Earn A Bit Of Pocket Money

Ben, 36, had a job which required him to travel all over the UK five days a week. He also wanted to start a family with his husband, Chris, so he began looking for franchises which appealed to him.

Barking Mad Or Up The Right Tree?Barking Mad Or Up The Right Tree?

Dog creche entrepreneurs, Nathan and Candy, invest in The Travel Franchise and sell £70k-worth of holidays in first month.

From RAF Helicopter Training With Prince William To Planning Holidays On-The-Go…. Why I Love My New Job As A Travel ConsultantFrom RAF Helicopter Training With Prince William To Planning Holidays On-The-Go…. Why I Love My New Job As A Travel Consultant

Being able to travel and have the flexibility to work at the same time is one of the biggest reasons why former RAF crewman, Chris, loves his new job as a travel consultant.

We’ve Not Spent A Penny On Advertising To Grow Our Successful Travel FranchiseWe’ve Not Spent A Penny On Advertising To Grow Our Successful Travel Franchise

Not Just Travel franchisees Natasha & James Oliphant work on their business part-time, haven’t spent a penny on ads and are still successful.

I’m A Personal Travel Agent. This Is Why More And More People Are Using My Service.I’m A Personal Travel Agent. This Is Why More And More People Are Using My Service.

Not Just Travel franchisee Andy Richardson shares his top 4 reasons travel agents are back in fashion… and why business is booming.

Networking Has Made Lloydie Gardiner's Travel Franchise Almost £1m In Sales.Networking Has Made Lloydie Gardiner's Travel Franchise Almost £1m In Sales.

Not Just Travel franchise owner Lloydie Gardiner shares his 3 top tips if you’re thinking about using networking to grow your business.

Ross’s 76k Multi-Generational BookingRoss’s 76k Multi-Generational Booking

After his music production business slowed following the pandemic, Ross started his instant travel business with The Travel Franchise

Ben’s Money Back Challenge Success StoryBen’s Money Back Challenge Success Story

Ben aimed to work part-time but managed to get his money-back in our challenge and is on the way to over 100k a year in commission

What Our Franchisees Say

'I’ve more time with my family now. I have more time to get away with my family. It’s given me a new lease of life and something to be joyful about.


I did £340k of turnover in my first year. I’m now looking for my next challenge, reaching 1 million turnover by the end of year 2.


'The Travel Franchise offers you everything you need to create a successful travel business and to be your own boss. It’s hard work, but starting a new business is within any sector. The growth in the business and quality of the training and materials you are equipped with really puts you in a superb position to build a fantastic travel business.


Why Choose Us

Work the hours that suit you

Uncapped earning potential

Win your franchise fee back with our Money Back Challenge

Related Franchise Categories
Related Franchise Types

TotalFranchise

UK Franchise Opportunities and Business Opportunities for Sale. Explore our wide range of UK Franchises and browse information about franchising including franchise news, case studies and lots more. Totalfranchise is the leading UK franchises resource to help you start a franchise business.

Newsletter Subscribe

Interested in subscribing to our newsletter about the latest franchise opportunities and information ?

Quick Links

Franchise Search
Location Search
All Franchise Categories
All Business Types

Latest News
Case Studies
Special Features
You have selected no franchises Complete your requests