WPA Franchise

Phil Arnold second career, ethical company

5th June 2015

Seven years ago Phil Arnold became his own boss as a WPA Healthcare Partner.

Seven years ago, life changed dramatically for Phil Arnold. After a long career as an employee of a multinational company he became his own boss – as a WPA Healthcare Partner helping his customers fund their healthcare, be they individuals, families or small companies.

WPA - Phil ArnoldToday, Phil’s enjoying work more than ever. In 2008, he invested in a WPA Healthcare Practice when he was made redundant from his sales job in the oil industry. Phil, now 57, saw this as an opportunity for doing what he wanted: working for himself.

Phil, who lives in Taunton, Somerset, explains:
"My wife had happy memories of working for WPA years ago and said I should see if there were any opportunities. I was doing my research online and read about the opportunity to be a WPA Healthcare Partner. And it clicked: that was just what I wanted".

What was important to Phil – and remains so today - is that even though he’s running his own business, he’s not on his own. The training and guidance that he gets as a WPA Healthcare Partner means he always feels part of the company.

And there’s another reason, says Phil.
"WPA is a not-for-profit organisation and its highly ethical stance is very important to me – and to my customers. As a WPA Healthcare Partner you have a vital advantage over other private medical insurers. They seldom sell policies face to face while as a WPA Partner you meet your customers.

And our business is not about price, it’s about making sure the customer is getting the policy which suits them. We are not like other medical insurers. We are there to complement the work of the NHS, to offer genuine choices to customers about how they look after their health and that of their family or employees".

At the start, with little prior knowledge of medical insurance it was a steep learning curve, Phil adds.
"You have a week’s intensive training at the WPA headquarters in Somerset. I remember feeling I was outside my comfort zone but I soon realised the sales skills I had amassed from years in the oil industry could be applied here too".

Phil adds:
"To be successful in this business you have to build contacts, nurture leads and maintain relationships. You need to get people to recommend you. If I was advising potential new Partners, I would say that you need to be enthusiastic, and put customers at the centre of all that you do; the reward is very much a reflection of your efforts".

Written by Charlotte Beugge Freelance Journalist

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Franchise Information

BFA Membership Status
UK Years Established
112 years
Current UK Coverage
Franchisee Support Staff
Personal Investment Req.
Total Startup Cost
Home-based business location Home-based business location
Business to business services Business to business services
Franchisee operates individually Franchisee operates individually

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I took up my WPA Franchise 7 years ago. It has been one of the most enjoyable and rewarding stages of my career. I have grown my customer base and income substantially year on year and my husband and I now run 2 franchises. We have found WPA to be an innovative, supportive and generous franchisor.

Tina Kemp, Account Director, Mentor & WPA Franchisee

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