ChipsAway franchisees celebrate record month

17th August 2020

A comprehensive new marketing strategy following the easing of lockdown restrictions has created a surge in demand for ChipsAway’s services, with the company celebrating a record month for consumer leads generated for the UK-wide network of franchisees.

In the month of July, ChipsAway, the UK’s leading SMART car body work repair network, recorded a 10 per cent increase in customer leads compared to July last year, marking its most successful month ever! Website sessions also increased 7 per cent year on year.

The success comes off the back of increased investment into marketing, with ChipsAway having launched a comprehensive TV campaign, including coverage on ITV. A national motorway services advertising campaign was also initiated, as well as ramping up social and online marketing activity.

ChipsAway’s Managing Director Tim Harris said: “We, like many businesses during the pandemic, took the UK-wide lockdown as an opportunity to consider our market positioning and look at where we could invest so that we could capitalise on the predicted surge in spending once restrictions loosened.

“As soon as the public were able to leave their homes again, we were confident they would want to invest in their cars; so, we increased our marketing activity to ensure we were front of mind - the very first choice - for any improvements owners wanted to make to their vehicles. The investment has paid off and we are celebrating our most successful month ever – a real landmark achievement following such a turbulent time across the market.”

ChipsAway was launched in the UK in 1994 and is a full member of the British Franchise Association. With a rapidly expanding network of over 200 Franchisees in the UK, ChipsAway International is the originator and dominant player in the rapidly growing SMART (Small to Medium Area Repair Technology) automotive repair market.

Find out more about the ChipsAway Franchise by clicking below now!

Between June and August, ChipsAway distributed over 81,000 leads to their franchise network

30th October 2020

The UK’s most trusted car repair franchise, ChipsAway, has this month reached 20,000 Trustpilot reviews - and has marked the occasion through a random act of kindness.

ChipsAway celebrates record quarter and pandemic bounce back

14th September 2020

Between June and August, the company distributed over 81,000 leads to its network of 200 franchisees, equating to more than 400 leads per engineer.

ChipsAway Celebrates Renewal of 25-Year Franchisee

8th July 2020

Following a quarter of a century in his mobile business, which covers the Farnham, Camberley and Fleet areas, Steve, 58, has committed to another five years with ChipsAway.

Car Care Champions Predict Positive Upturn After Pandemic Milestone

8th June 2020

Following a surge of enquiries for their services as the UK emerges from lockdown, Robert, who owns thethe ChipsAway Car Care Centre in Lincoln, is hopeful 2020 will be his most successful year to date.

Jessica Peck is a ChipsAway Apprentice

4th February 2020

Young apprentice, Jessica Peck, jump starts her career in the automotive industry.