Trophy Pet Foods Franchise

Introducing Jane and Adrian Wilkinson from Trophy Pet Foods in Doncaster

2nd December 2013

Jane and Adrain Wilkinson tell us in their own words about their Trophy Pet Foods business in Doncaster.

Jane and Adrain Wilkinson tell us in their own words about their Trophy Pet Foods business in Doncaster.

Trophy Pet Foods - Jane and Adrain WilkinsonHello, we are Jane & Adrian Wilkinson and together we make Trophy Doncaster. We are supported by Annie, Charlie and Daisy our Otterhounds. Jane has a full time job as a Credit Manager but supports Adrian with Trophy most weekends. We work supporting and providing advice with dog traineners to meet new customers.

We came to Trophy, simply because our English Springer at the time had developed wet eczema. She had just been re-homed with us from Dogs Trust Leeds. After talking to Sue Reid on the telephone we tried Molly on Trophy Premium Maintenance. Within a few weeks her condition had much improved & the eczema never returned. At the same time Adrian was looking for a change in careers. We took the plunge with Trophy and haven’t looked back since.

Adrian came to Trophy from a General Manager position in the glass industry. When we both came to start Trophy Doncaster neither of us had any selling experience. That is something that isn’t required. The product almost sells its self. Compared with other products on the market Trophy has to be one of the best. What does help is a love of animals and meeting people and being able to chat to them.

Adrian does the deliveries and promotes the business. It certainly helps having rare breed hounds. People stop & chat.

We are always on hand to answer any customer questions about their pets. We make ourselves available both on week days and at weekends. To us, this is not just a business; it’s a way of life. The rewards come from how much you put in. After almost 5 years we have 350 returning customers. Some of these have become very good friends. In December 2011 we attended our first Trophy wedding and have been to two more since.

We took the decision very early that we would concentrate our sales and marketing on the Premium and Holistic Range. This has worked well as these customers tend to remain loyal and enjoy the benefits of the service we provide.

We only have one regret - that is we should have done it sooner! We couldn’t be more pleased with our decision.

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Trophy Pet Foods Franchise Case Studies

Sharon Leicester covers the Wirral with her Trophy pet foods franchise
17th November 2015
Sharon joined Trophy Pet Foods 18 months ago and her business has grown & grown.

Introducing Matt and Jen from Trophy Swindon & North Wiltshire
25th September 2015
Matt and Jen joined Trophy Pet Foods two and a half years ago and their business has gone from strength to strength!

Trophy Pet Foods are pleased to introduce Dave and Maureen Hume
26th September 2014
Dave and Maureen Hume are from Barnard Castle in the North East and have had their Trophy Pet Foods business for just over four years.

Introducing John & Karen Purnell from Trophy Pet Foods in Warminster, Wiltshire
22nd September 2014
John & Karen Purnell tell us about running their Trophy Pet Foods business in Wilstshire.

Introducing Matthew and Joanne Cose from Trophy Pet Foods in Devon
18th November 2013
Matthew and Joanne Cose tell us in their own words about their Trophy Pet Foods business in Devon.

Trophy Pet Foods Franchise

Further Information

Franchise Information

BFA Membership Status
UK Years Established
25 years
Current UK Coverage
Franchisee Support Staff
Personal Investment Req.
Total Startup Cost
£13,995 approx
Home-based business location Home-based business location
Business to consumer services Business to consumer services
Franchisee operates individually Franchisee operates individually

Why Choose Us?

British Pet Foods, supporting British agriculture and farmers

What Our Franchisees Say

Delighted with my first year, we ended year one ahead of target.

Pamela Conroy

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