15th February 2017
Leading pizza franchise, Papa John’s, has announced it has recruited two new marketing executives. Carrie Williams has now taken on responsibility for digital and social media and Fahmida Hussain who is focused on increasing local marketing support for franchisees. Both Carrie and Fahmida are based at Papa John’s European headquarters in Milton Keynes.
David Scott, senior director, marketing, who joined Papa John’s in 2016 is responsible for turning up the heat on marketing.
David Scott, former brand director for Carlsberg and marketer for the well-known pub retailer and brewer Green King, commented:
“Our goal is to drive sales and build the Papa John’s brand from a consumer point of view. We now have more than 350 UK stores and there is a high general level of awareness of Papa John’s across the nation. However, moving forward, our task is to ensure customers also really understand our BETTER INGREDIENTS. BETTER PIZZA. proposition.
Highly targeted digital and social media promotion is just one avenue we are using to develop the understanding that our pizzas simply taste better and keep customers coming back for more. Papa John’s pizzas are made using only fresh dough, never frozen, plus our unique tomato sauce is made from the best Californian tomatoes, picked and packed from vine to can in just six hours. We want increase awareness of our fresh approach and keep consumers hungry for that better flavour.
As well as digital media, we are now also delighted to have incremental resource dedicated to help solve the marketing challenges of individual stores within the local environment and come up with appropriate promotional strategies relevant to particular geographical locations. This is highly valuable for our franchisees and so far, the tactics employed are yielding particularly positive results in terms of increasing sales.
However, plans don’t stop there! We have more campaigns scheduled for this year from TV advertising to digital marketing in addition to some innovative and fun partnership promotions which will engage consumers and get them more involved with the Papa John’s brand. You could say: the Papa John’s marketing team is now really cooking!"
Papa John's is one of the largest pizza companies in the world and has opportunities for franchisees throughout the UK. Help is provided with location selection and full turn-key opening of stores. As a franchise, the Company supplies all the assistance needed to get your successful Papa John’s up and running.
12th March 2018
Papa John’s has opened its latest store in Weston-Super-Mare.
5th March 2018
Papa John’s has rolled out a new customer satisfaction programme called 'Papa Talk'.
22nd January 2018
Papa John’s has announced franchisee and former mechanical engineer, Siddhartha Chirumamilla, has opened two more stores.
15th January 2018
Papa John’s has announced its latest store opening in Edinburgh.
19th December 2017
Papa John’s has announced a second store opening in Plymouth.
12th December 2017
Papa John’s has announced it is building on the strength of its management team in order to drive UK development.
8th November 2017
Papa John’s has announced the appointment of a new franchise sales and business development manager.
3rd November 2017
Papa John’s has announced it has opened a brand-new store in Huddersfield, Yorkshire.
24th October 2017
Papa John’s has announced its latest store opening in Torquay.
17th October 2017
Papa John’s has opened its latest Heswall store, located on the Wirral, Merseyside.
12th October 2017
Papa John’s has announced its latest store opening in Willenhall, West Midlands.
2nd October 2017
Papa John’s has announced it has opened in Macclesfield.
26th September 2017
Papa John’s has announced its latest store opening in Bradford with new franchisee Johney Rai.
19th September 2017
Papa John’s has announced it has now opened in Ashton-Under-Lyne, Manchester.
10th September 2017
Papa John’s has announced franchisees John O’Brien and Clif Roberson have opened their sixth store within 18 months.
14th August 2017
Papa John’s has announced its newest store located in Mansfield, Nottingham has exceeded expectations!
31st July 2017
Papa John’s has announced it has opened in Maidstone.
17th July 2017
Papa John’s has announced it has opened in Glenrothes, Fife, Scotland.
10th July 2017
Papa John’s has announced it has opened in Trowbridge.
6th July 2017
Papa John’s has announced franchisee Umar Malik has opened his second store in Cardiff.
4th July 2017
Papa John’s is expanding in Europe and now has more than 5,000 stores in 45 international markets and territories.
28th June 2017
Papa John’s has confirmed that Haven has renewed its franchise licence for a further term.
21st June 2017
Papa John’s has announced it is to open in Silver Blades Ice Rinks in Gillingham, Kent.
15th May 2017
Papa John’s has announced its latest store opening in Llanelli, Carmarthenshire.
26th April 2017
Papa John’s has announced the opening of its second store in Hull.
31st March 2017
Papa John’s has announced franchisee Steve Huson has taken over the Papa John’s in his home town of Stoke-on-Trent.
27th March 2017
Papa John’s has announced franchisee Umar Malik has delivered on his promise to open a second Newport store following strong customer demand.
24th March 2017
Papa John’s has announced Taren Shekhon has opened the Company’s latest franchised store in the sea-side town of Great Yarmouth.
28th February 2017
Papa John’s has announced its youngest franchisee, Abdul Kasana 27, has opened his fourth franchised store.