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Razzamataz Theatre Schools
Razzamataz was created with a simple dream, to make performing arts available to all young people no matter their background or circumstances. Razzamataz was established in 2000 and was backed in 2007 by BBC’s Dragons’ Den.
Franchise Information
  • BFA Membership StatusAssociate
  • UK Years Established18 years
  • Current UK Coverage30%
  • Franchisee Support Staff10
  • Personal Investment Req.£6,000
  • Total Startup Cost£11,994
  • Home-based business locationYes
  • Business to consumer servicesYes
  • Franchisee operates individuallyYes
Next Steps

Dreaming Big at Razzamataz Franchise Conference

10th February 2017

Dreaming Big at Razzamataz Franchise Conference

Getting ready to Fire Walk

If you run your own business or have aspirations to do so, you will know that the age old saying that genius is one percent inspiration and ninety-nine percent perspiration is definitely true.

To be successful, you will need to dig deep, push outside of your comfort zone and do what you never thought possible. So, this year’s Conference theme #BelieveInYou was fitting as a motivational moto for the Razzamataz students as well as the franchisees.

Razzamataz Theatre Schools takes pride in supporting all Principals during their whole journey with the franchise business. From those that have just started out to those that are enjoying more than ten years as Razzamataz Principals, the Conference is a wonderful opportunity for everyone to gain new skills and bring back lots of new ideas to implement in their own schools.

The highlight for many at this year’s Conference was a motivational session led by Brian Costello from Headstrong, accumulating in a Fire Walk. So how do you teach someone to walk on fire? The answer was to get them to do something else totally outside of their comfort zone, in this case break a wooden spear with their neck.

Kayleigh Redford, Principal of Razzamataz Newcastle, says:
"I pushed myself way out of my comfort zone and I think I experienced every emotion possible from nerves and fear to excitement and happiness.  I learnt so much, not only from the amazing guest speakers but from speaking to everyone in the Razzamataz family. Just goes to show you, Razzamataz positive life experiences are not just for the children."

The whole session was designed to show franchisees that in business, while we all fear and worry about doing certain things, we can overcome it if we have the right mindset and that is something that we can all work on. Many Principals reported that they will now go and tackle the things that are holding them and their business back to make for an exciting 2017.

To run a successful theatre school, a key ingredient is planning a meticulous marketing campaign. Razzamataz has been working with Michael Berkin, Founder and Managing Director of Professional Dance Experience for an number of years and was delighted to welcome him to the Conference to talk through the latest techniques to promote summer schools.

There are also a number of new Razzamataz products: Razz Fit and Razz Project Intense and the Conference was the perfect platform to showcase them both. The company is also delighted to launch a new Business Management System, aptly named RazzBiz.

Emma-Louise Campbell, Principal of Razzamataz Cambridge, says:
"All of the speakers were informative and I found Michael’s talk on Summer School marketing particularly useful.  It was great to review the year, find out the progress of RazzBiz following on from Regionals, as well as hearing more about Razz Fit and Razz Project Intense from Helen and Hayley. I know you said this Conference would be the best but this one really was the best - until next year of course!"

Throughout the Conference, there was a strong focus on dreaming big and stepping outside of your comfort zone. From the nitty gritty of cash flow through to supporting students in professional work by understanding the rules and regulations around child protection, there was advice and support around every area of theatre schools.

Helen Bell, Principal of Razzamataz Sheffield, says:
"Thank you for an amazing day, my favourite Conference yet.  What a fantastic and unique opportunity to be given."

After such a busy day, another highlight this year was a wonderful evening performance by the students of Razzamataz Carlisle who were selected to entertain all the Principals during the Awards celebration, where they chose to perform mini musicals from both Matilda and Annie.

To conclude a truly wonderful day and night, the Awards ceremony was a chance for everyone to congratulate the franchisees on their successes of 2016.

The Franchisee of the Year Award is the much sought after award of the evening and the judges were looking for someone who shows above and beyond commitment. For the second year running, Hayley Limpkin, Principal of Razzamataz Medway was delighted to accept on behalf of her students and teachers.

Denise Hutton-Gosney, MD and Founder of Razzamataz, says:
"The winner of this Award never fails to surprise us and the visions, values and beliefs that our winner represents has created an environment where every one of her students and her team flourish.  Hayley has an impeccable eye for detail and has the gift of sharing her experiences with our entire network in such an easy and approachable manner. No one can be in any doubt how passionate she is in creating the next generation of performers; you only need to see a snippet of one of her shows and you would think you were watching a Broadway blockbuster rather than a part time theatre school in Kent."


Best New Franchisee: Kayleigh Redford from Newcastle

Brand Ambassador: Michael French from Barnet

BelieveInYou Award: Frances Nicholson from Hampstead

Rebecca Rennie Award for Outstanding Contribution: Pam Dixon from Dumfries and Charlotte Young from West Cumbria

Business Builder: Helen Bell from Sheffield

Best Marketing Campaign: Nick Furlong and Gemma Hextall from Sutton

One To Watch: Emma Louise Campbell from Cambridge

Best Showcase and Best Community Spirit Awards: Debbie Mitchell from Carlisle

Most Outstanding School and Best Team Member: Helen Bell, Sheffield

Best Customer Service: Alison Beveridge from Durham

Franchisee of The Year Award: Hayley Limpkin from Medway

If you want to find out more about becoming a franchisee of your own part-time Razzamataz Theatre School just click below to request your FREE franchise information pack

Razzamataz Theatre Schools Rewarded 5 Star Satisfaction for Second Consecutive YearRazzamataz Theatre Schools Rewarded 5 Star Satisfaction for Second Consecutive Year

13th March 2018

Razzamataz Theatre Schools has joined the ranks of the elite after their own franchisees provided feedback for an industry survey for a second year in a row.

Razzamataz Theatre Schools Promote Positive Friendship GoalsRazzamataz Theatre Schools Promote Positive Friendship Goals

23rd February 2018

To help to encourage youngsters to try something new, Razzamataz Theatre Schools is hosting a National Bring a Friend Day.

Razzamataz Conference HighlightsRazzamataz Conference Highlights

8th February 2018

Teamwork triumphed at the, Dragons' Den backed, Razzamataz Theatre Schools franchise conference.

Masterclasses for Razzamataz Theatre schools StudentsMasterclasses for Razzamataz Theatre schools Students

23rd January 2018

Aspiring Razzamataz performers are given the chance to work with a top industry professional.

GDPR: Are You Ready For The Changes?GDPR: Are You Ready For The Changes?

18th December 2017

Razzamataz have started preparation for GDPR already so they have plenty of time to make sure their Principals are fully up to date when the new regulations come into force in May 2018.

Special Dreams and Memories Made for Razzamataz Students at Disneyland® ParisSpecial Dreams and Memories Made for Razzamataz Students at Disneyland® Paris

1st December 2017

Razzamataz students travelled to Disneyland® Paris for a special performance opportunity.

Razzamataz Children Perform with BGT Winners CollabroRazzamataz Children Perform with BGT Winners Collabro

27th October 2017

Youngsters from Razzamataz Cambridge will be performing alongside Collabro.

Razzamataz Theatre Schools Children Perform For Disneyland® Paris AnniversaryRazzamataz Theatre Schools Children Perform For Disneyland® Paris Anniversary

20th October 2017

Razzamataz Theatre Schools children take part in a special performance during Disneyland® Paris anniversary.

Young Fundraisers Have Fun in PyjamasYoung Fundraisers Have Fun in Pyjamas

16th October 2017

Youngsters from Razzamataz Theatre Schools have been raising money for the company’s charity Future Fund.

In Celebration of World Teachers DayIn Celebration of World Teachers Day

9th October 2017

Razzamataz Theatre Schools fully support the development of the hundreds of teachers who work across the network of theatre schools.

Work Life Week: Getting the Balance RightWork Life Week: Getting the Balance Right

2nd October 2017

National Work Life Week gives the opportunity for both employers and employees to focus on well-being and creating a good work-life balance.

Announcing Winners of Prestigious Performing Arts ScholarshipAnnouncing Winners of Prestigious Performing Arts Scholarship

18th September 2017

Scholarship winners will be taking up their places with their local Razzamataz schools in September.

Finding a Place in the World Through Performing Arts with Razzamataz Theatre SchoolsFinding a Place in the World Through Performing Arts with Razzamataz Theatre Schools

21st August 2017

Razzamataz Theatre Schools allow children to find their place in the world through performing arts.

Theatre Professionals Award National Scholarship To Budding PerformerTheatre Professionals Award National Scholarship To Budding Performer

1st August 2017

Razzamataz franchise has once again supported its students in helping them achieve their professional dreams of working in the performing arts industry.

Razzamataz Theatre Schools Announces Incredible Opportunity for StudentsRazzamataz Theatre Schools Announces Incredible Opportunity for Students

3rd July 2017

Razzamataz Theatre Schools will be hosting a gala performance at the indigo at The 02 on Sunday 18th November 2018.

Razzamataz Theatre Schools Is Rewarded With 5 Star SatisfactionRazzamataz Theatre Schools Is Rewarded With 5 Star Satisfaction

29th June 2017

In the Smith & Henderson survey Razzamataz Theatre Schools was scored so highly that they received a 5 Star Franchise Satisfaction Award.

Finding The Fun In Performing At A Razzamataz Summer SchoolFinding The Fun In Performing At A Razzamataz Summer School

12th May 2017

Throughout the UK Razzamataz Theatre Schools franchisees are offering fun and affordable summer schools.

Razzamataz Sheffield Student Gives Back To The NHSRazzamataz Sheffield Student Gives Back To The NHS

10th May 2017

After her diagnosis and the care she received from the NHS, Ellie Channer was determined to give something back.

Razzamataz Are Searching For Performing Arts PotentialRazzamataz Are Searching For Performing Arts Potential

27th April 2017

Aspiring performing artists can win a year's place at a local Razzamataz Theatre School with The Stage newspaper.

Razzamataz Theatre Schools Welcomed To bfaRazzamataz Theatre Schools Welcomed To bfa

24th April 2017

The Razzamataz Theatre Schools franchise is delighted to be welcomed into the British Franchise Association (bfa).

Razzamataz To Launch Performing Arts Classes at EurocampRazzamataz To Launch Performing Arts Classes at Eurocamp

20th April 2017

A dance competition is to be held to celebrate the launch of the new Razzamataz Performing Arts classes at Eurocamp.

Rock Challenge and Razzamataz Team UpRock Challenge and Razzamataz Team Up

16th March 2017

Razzamataz Theatre Schools is proud to be sponsoring Rock Challenge in various venues across the UK.

What Our Franchisees Say

I don’t have a business background so after deciding to retire from professionally performing it was the memories of Razzamataz on Dragons’ Den that set the wheels in motion. I was really inspired by the brand and the business model and because it is a franchise business we receive a lot of help and support from Head Office as well as on-going training so I can make Razzamataz Barnet the success that I believe it can be. In the last 12 months, I have doubled my student numbers in a very competitive market and I have now clear plans on how I would like my business to progress this year.Michael French, Razzamataz Barnet

Buying into a franchise is an excellent way to begin running your own business. You have all the benefits of working for yourself but the added support and proven success of a well established and recognised brand. For a person new to business, it is ideal.Helen Green, Razzamataz Sheffield

The support and training we get means that we can get help on any aspect of our business. It has also been a fantastic and rewarding way of working, allowing me to continue to be there for the family while running my own business.Lisa Roberts, Razzamataz Rickmansworth

Why Choose Us

One of Dragons Den most successful investments!

Affordable part time performing arts lessons

TWO franchises for the price of ONE!

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