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Bright & Beautiful Case Study
Milton Keynes mum Cecilia Amaeshike is swapping higher education for housekeeping as she launches her own Bright & Beautiful business.
Franchise Information
  • BFA Membership StatusAssociate
  • UK Years Established7 years
  • Current UK Coverage35%
  • Franchisee Support Staff10
  • Personal Investment Req.£2,000 approx
  • Total Startup Cost£17,995 approx
  • Home-based business locationYes
  • Business to consumer servicesYes
  • Franchisee employs staffYes
Next Steps

From Higher Education to Housekeeping for Milton Keynes Mum

Milton Keynes mum of three Cecilia Amaeshike spent the past nine years working as a faculty manager at the Milton Keynes based Open University. But now she is swapping the world of higher education for housekeeping as she launches her own eco-friendly domestic homecare business in Milton Keynes.

Bright & Beautiful - Cecilia AmaeshikeWanting a career that would give her both a new challenge and more flexibility in her working life, Cecilia, who lives in Milton Keynes with her family, launched her new Bright & Beautiful business to bring a very different domestic housekeeping service to Milton Keynes, Newport Pagnell, Olney, Great Horwood and Little Horwood.

Having worked in the education sector for over nine years Cecilia had also previously worked for the London Ambulance Service as a station administrator and in the local banking sector, rising to the post of Branch Manager. With such a busy working life Cecilia was inspired to start her own housekeeping business when she was unable to find a good cleaning company that could provide a total housekeeping solution for her own home.

Her new business will be creating a number of jobs for other women and men who want to have a career but not at the expense of family life or job security. Cecilia’s team of housekeepers will be using only eco-friendly and non-toxic products to deliver ethical, professional and eco-friendly cleaning, tidying and laundry services.

Cecilia said:
"As a busy working mum, I know how much we value coming home to a clean and tidy house but also just how important it is to spend quality time with your loved ones. We all have so many demands on our diaries these days and family time should be just that, not eaten up by cleaning and ironing.

Knowing there must be others like me who would like to deal with just one professional and eco-friendly company taking care of all their housekeeping requirements, I recognized a gap in the market and am enormously excited to launch my new business, giving the families of Milton Keynes back their free time."

Bright & Beautiful is an award-winning business model that was founded by entrepreneur Rachel Ray in 2007. A busy working mum herself, Rachel spotted a gap in the market for a domestic cleaning company that provided full fair employment rights for its team, non-toxic cleaning products and an exceptional housekeeping service for its clients. Since then the business has grown from strength to strength with franchisees around the UK employing carefully vetted professional housekeepers and servicing thousands of clients.

Find out how you can start your own Bright & Beautiful franchise by clicking below

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Why Choose Us

Bright & Beautiful has been featured in many publications including The Mail on Sunday Magazine, The Guardian, Red magazine, Good Housekeeping and more..

Bright & Beautiful’s Franchise System was recently awarded 93% 'outstanding' in a benchmark survey

A 21st Century management franchise opportunity on the cutting edge of a recession proof industry

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