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WPA Healthcare Practice Case Study
For Rachel Dumont-Baber being a Healthcare Practice Partner allows her the perfect work-life balance.
WPA Healthcare Practice Case Study
Franchise Information
  • BFA Membership Status
  • UK Years Established14 years
  • Current UK Coverage80%
  • Franchisee Support Staff15
  • Total Startup Cost£9,200
  • Home-based business locationYes
  • Business to business servicesYes
  • Franchisee operates individuallyYes
Next Steps

Rachel Dumont-Baber is balancing being a female single parent with running a successful customer centric business

For Rachel Dumont-Baber, being a Healthcare Practice Partner allows her the perfect work-life balance: she has a fulfilling, interesting career which she can fit around the needs of her 12 year old daughter.

Healthcare Practice - Rachel Dumont-BaberRachel has been a Healthcare Practice Partner helping customers fund their healthcare for nearly five years. She had run her own travel business but divorce and moving back to be close to her family in the north-west meant she needed a new direction.

A friend who was already a Healthcare Practice Partner suggested to Rachel that it could be just the flexible career she was looking for as she already knew and liked Healthcare Practice – "I was a policyholder already: being self-employed, private healthcare was essential" – it was an easy choice to make.

What was so important to Rachel was the ethical stance of Healthcare Practice. "The ethos of the company is that we treat clients as if they were our own family. Being a not-for-profit company means there are no shareholder interests to serve. The key is we do not profit from illness: so your customers always know that they come first".

And Rachel added: "I’m not from a sales background and to me, being a Partner is not about selling. We are providing a valuable service, one that complements the great work of the NHS. And when you find the best Healthcare Practice plan for your customer then you are providing a great service too".

As a single parent, it’s vital that Rachel’s work can adapt to her daughter Lydia’s needs: and working as a Healthcare Practice Partner offers just the work-life balance she needs. "I can fit my work around her – it’s totally flexible. Yes, the work is demanding but I like a challenge and you get out what you put in. There are many female partners and several of them are, like me, single mothers". Rachel’s keen to point out there’s a lighter side to working as a Partner: "We have fun too. I like reminding customers that it’s my job to put people in hospital".

Rachel said that the training and support from Healthcare Practice is excellent, and after the first week’s training there are regular workshops held in the regions, making them easy to attend. "I find the staff at the HQ fall over themselves to be helpful and supportive” she said. “It makes you feel part of the Healthcare Practice family."

"And that reflects on our work too: I don’t just sell a policy and forget about the customer – being the local face of Healthcare Practice I carry on taking care of them". For Rachel, that means checking on customers when they come out of hospital, and even extends to little things like sending cards or flowers if a customer’s has had a baby. "It’s about showing how, at Healthcare Practice, we are different from other health insurers. My role is to make my customers feel cared for, make them feel special: and that’s easy because to me, that’s just what they are".

By Charlotte Beugge

Find out more about the Healthcare Practice Franchise for yourself by clicking below

What made WPA Healthcare Franchisee, Alex Budd become a Healthcare Partner?What made WPA Healthcare Franchisee, Alex Budd become a Healthcare Partner?

Alex Budd, a WPA Healthcare Partner, talks about the transition he made just under three years ago

Mark Tomlinson Joined WPA Healthcare Practice in September 2010Mark Tomlinson Joined WPA Healthcare Practice in September 2010

Mark Tomlinson joined WPA Healthcare Practice in September 2010 as a franchisee in the South West.

Healthcare Practice Partner Profile - Simon MarksHealthcare Practice Partner Profile - Simon Marks

Simon Marks came from the banking sector and took over a well-established portfolio of customers in Northern Ireland in November 2012.

Matt Trapnell Has Found a Second Career with Healthcare PracticeMatt Trapnell Has Found a Second Career with Healthcare Practice

For Matt Trapnell Healthcare Practice has led to a fulfilling second career.

David O'Toole is a Member of the Healthcare Practice Partner TeamDavid O'Toole is a Member of the Healthcare Practice Partner Team

Meet, David O'Toole, a member of the Healthcare Practice Partner Team.

Lynda Buntin Joined Healthcare Practice In May 2009Lynda Buntin Joined Healthcare Practice In May 2009

Lynda Buntin started her Healthcare Practice Franchise in Northamptonshire in May 2009.

A day in the life of Gavin Flaxman, Healthcare Practice PartnerA day in the life of Gavin Flaxman, Healthcare Practice Partner

Gavin Flaxman joined Healthcare Practice as a Partner in 2013 and is based in central Surrey.

Phil Arnold second career, ethical companyPhil Arnold second career, ethical company

Seven years ago Phil Arnold became his own boss as a Healthcare Practice Partner.

Introducing Lynda Buntin from Healthcare PracticeIntroducing Lynda Buntin from Healthcare Practice

Lynda Buntin was recently named as Healthcare Practice Partner of the Year and talks about her business in Northampton and Peterborough.

Wendy Pake has built a successful career as a partner with Healthcare Practice.Wendy Pake has built a successful career as a partner with Healthcare Practice.

"TheHealthcare Practice opportunity attracted me. I had no medical or sales background but I knew I was good with people and felt I could provide advice."

'Customer care makes Dan the best in the business'"Customer care makes Dan the best in the business"

Uckfield man and Healthcare Practice partner, Dan Wade says that looking after his customers has been the key to his success.

Social NetworkerSocial Networker

Discover what your life could be like as a Healthcare Practice partner through Uel Campbell.

Healthcare Practice Partner Profile - Robert WesthorpHealthcare Practice Partner Profile - Robert Westhorp

When Robert Westhorp set off for The British Franchise Exhibition in Manchester five years ago, he had no idea that he would meet a former supplier and eventually join the company.

A Day in the life of Healthcare Practice Partner - Lorna SmithA Day in the life of Healthcare Practice Partner - Lorna Smith

"There’s far more to being a partner with Healthcare Practice than selling insurance policies", find out from Healthcare Practice partner Lorna Smith.

What Our Franchisees Say

The Healthcare Practice is unique… I’ve never worked with a company that look after you so well. Joining them was the best decision I have made in my life, hand on heart.Bob Grace - Healthcare Partner since 1999


Attending the open day at Head Office was extremely useful and helped reassure me that I was perusing a good opportunity. It allowed me to learn more about WPA, meet a number of staff and experience the culture and transparency of the organisation. It certainly played a crucial role in my decision making process about becoming a Healthcare Partner.Catherine Bennett – Healthcare Partner since December 2014


Attending an Open Day and seeing the slick and technologically advanced operation behind the scene convinced me I was making the right choice. By the time I left the Open Day, I had made up my mind that WPA was a company which lived the business values that matched my own.David Rollock – Healthcare Partner since September 2014


Why Choose Us

Award winning customer service

Build a solid and sustainable long-term business

A not for profit organisation that really cares about customers

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