All the latest franchise case studies from Musical Minis. Find out more about successful Musical Minis franchisees, see their testimonials and other Musical Minis franchise case study features.
Leena Thakker bought the Musical Minis franchise in February of this year (2009), looking for a solution to enjoy family life as well as having her own business. Leena has two girls aged 7 and 2. “After having Anya 7 years ago, it was not an option for me to go back to my previous employment” Leena commented.
Leena worked as an International Business Development Manager and this involved extensive travel. “I decided to set up my own Marketing Consultancy firm, offering marketing and PR to small companies that could not afford a marketing department. This was very successful but the hours were very long and I always had tight deadlines which needed to be met. After a difficult pregnancy with Alaina, I decided that I did not want to return to consultancy work”. Leena attended Musical Minis in Bicester with Anya.
Anya gained so much out of the Musical Minis programme that when Leena moved to Calvert Green she decided to seek a Musical Minis class to take her youngest daughter to. “We started attending Musical Minis in Adstock and Alaina loved every minute of it. She was quite shy and ‘clingy’ when we first started attending but her confidence has come on in leaps and bounds. Musical Minis has really helped her socially and given a great start to her development. She gets really excited when she puts on her Musical Minis T-Shirt and she loves carrying her Musical Minis book bag.” When the Oxfordshire franchise came up for sale just after Christmas, Leena made enquiries and was put in touch with Karen Sherr, founder of Musical Minis.
“I found Karen very friendly and warm. She was very helpful in answering my questions. After the initial phone call with Karen, my husband and I met up with Karen and Rob. I just got a really good feeling when we met them both. They were very honest and down to earth. Also they put us under no pressure to make a decision quickly, which was great as it was such a big decision. By the end of the meeting I knew I could work with Karen and was 90% sure I would be going ahead. I just needed to get the business plan and financials checked out by my Accountant.” Leena signed the contract at the annual Musical Minis franchise meeting in February and was able to participate and meet all the other franchisees.
“This so far has been the best decision I have made. My feet have not touched the ground since February as I am gearing up to start classes after Easter”. Leena has undergone training and assessment over the last month.
“The business is so well thought through that everything is provided to start the business. It is a very cleverly designed programme for babies and toddlers. I received excellent training and then had my formal assessment, where I had to run a live class. I have been provided with all the instruments, MP3 player, puppets, props, storyboards and all the necessary manuals and training DVD, as well as all the marketing material so I am now raring to start my first lesson”.
“I had thought that I would initially start of with 2-4 classes but didn’t realise how much demand there is for Musical Minis. I have been inundated with emails and phone calls, since I started marketing the classes. A combination of leaflet drops, advertising and mailshots has enabled me to grow the business quite rapidly. I had no idea that the business would take off in such a big way. I am actually going to be starting 6 classes after Easter, working 2 days. As Alaina gets older I can really grow the business and take staff on. I really do have the best of both worlds as I can enjoy my children and will be able to continue doing so as the classes are term time only, and I can still use my marketing expertise and business acumen to grow the business. I think I am fortunate to have finally found the perfect solution, which many women just do not find. I am really excited about starting the classes and have been practicing with my girls over the Easter break.”

Janie McCormick - Musical Minis Franchisee, South Lincolnshire
1st July 2010
Janie commenced her working life as a shop assistant before starting her own business selling health foods then become a financial advisor,...

Katherine Munro - Musical Minis Franchisee, Teesside and South Durham
25th June 2010
Before discovering Musical Minis, Katherine was the brand manager for the Regional Development Agency for North East England.

Paula Black - Musical Minis Franchisee, Chilterns
17th June 2010
Paula has a wealth of experience working with children firstly in summer schools whilst training to be a nurse, where she worked in...

Jo Weaving - Musical Minis Franchisee, South Wales
17th June 2010
Jo trained at the Welsh College of Music and Drama before realising a career in music wasn’t necessarily for her and changed her life to...

Musical Minis Franchisee, Ayrshire
24th May 2010
Previous life Liz Rowe has experience of a wide variety of careers ranging from clerical positions through to sales and banking. She...

MUSICAL MINIS FUN ON MERSEYSIDE
14th April 2009
Cathie Flynn had worked in the finance sector, been a teaching assistant and involved with a community art and drama project before...

From Counting Pennies To Castanets
19th March 2009
After the arrival of child number six, Michelle Reeson decided that it was time to find a career that suited her busy family life. A few...

Musical Minis: The Perfect Franchise
18th March 2009
New franchisee Chrissie Rolls was delighted to find an opportunity that enabled her to combine her ambition to be her own boss with her...

Loving Every Minute Of Musical Fun
2nd March 2009
Jacquie Sedman has always enjoyed working with children, having qualified as a nursery nurse. Her hard work and enthusiasm were...

When I found Musical Minis I was very pleased to discover that this is a business that would fit in around my family commitments and, also, where I could use my music talents and involve my children.